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Simon AKA The Chilli Jam Man started making chilli jams to spice up his food after living in Australia for a few years, where he fell in love with South East Asian flavours.  When he returned to the UK he couldn’t find anything to hit the spot, so he decided to make his own.

He made small batches which were soon in high demand from his friends.   When the financial sector Simon worked in was hit by the recession, he decided to take the plunge and see if there was a business in it.

He turned up to his first market in 2009 with 40 jars and sold out by lunchtime, so decided to make some more – and soon ran out of space! Making everything in-house at our commercial kitchen in the heart of the Yorkshire Wolds, Simon now runs a small team and still prides himself in using the best ingredients.

The range has picked up many National Awards along the way, including so many Great Taste Awards he’s now classed as a Great Taste Producer.  

He still loves going to food festivals and hearing first hand what people think about his products.

His sauces have been a huge hit with pubs and restaurants and have established the range further in the food industry, gaining several awards on their own merit.  You can now find his sauces on every Revolution Bar table in the country, as well as on several of their menu dishes.

With a consistent 5 star food rating and achieving SALSA accreditation back in 2016, the brand has gone from strength to strength.  A great eye-catching range of gift items also saw the brand launch on Not On The High Street, with personalised gifts now making up a large number of online sales. 

Spicing up everything from sandwiches to stir fries, pasta to pizza and curries to chilli con carnes,  most of his range is now vegan friendly and gluten free, which has seen sales soar.

Simon also launched the ‘Jambassador’ role – where self-employed, passionate foodies can sell at food festivals under The Chilli Jam Man brand.  This has given Simon the time he needs to work on the ever-increasing commercial side of the business.

Simon’s wife Bonita (aka ‘Mrs Jam’) is also very involved in the business, making the personalised gifts and looking after the Not on The High Street, Yumbles and Etsy side of the business.

Never one to sit still, while Covid ruled out food festivals in 2020, Simon and Bonita found the time to set up a new exciting business. ‘Candy Mouth’ – a personalised retro pick and mix business – sees the company step out of the savoury side and try the sweet side for a change! Check out their new venture here.

Simon remains as passionate as ever about making his award-winning range of chilli products and is looking forward to ‘spreading the jam’ nationwide in the near future. For now, keep an eye on their Facebook page for some great offers.